This equalization of regulations is based on the potential harm that new products may pose to human health
And that seemed important
Regezzi JA, Sciubba JJ, Jordan RCK
Any genetic and non-genetic alteration in active and passive force generation at the sarcomere level might lead to electrical dysfunction via altered myofilament Ca 2+ -sensitivity, sarcomere integrity, impaired contractility and disturbed coordination of signalling molecules, all of which could induce and maintain AF by causing reentry-promoting atrial remodeling (300, 301)
The MSA-funded Truth campaign (formerly the American Legacy Foundation, established with $2.5 billion in settlement funds) also spends most of its budget on research, with a modest amount going for paid mass media, but with restrictions on the mention of tobacco company names and cigarette brand names