As the creator of the almost iconic Hestia brand, he explained that on average, Hestia customers only smoke half a pack a week, which is much less than the one-pack-per-day a regular smoker is likely to consume. He reasoned that Hestia buyers, therefore, did not identify as smokers per se, but rather see themselves as connoisseurs of an excellent, natural, and additive-free tobacco product. In other words: For many consumers craft cigarettes are as much a status symbol as they are a fashion statement
This will provide the company with an opportunity to position itself as a design leader, add to brand premium positioning, and stimulate the adoption of its innovation among competitive offerings
Don't forget the rear view mirror
Call Gerald Franklin Agency today to secure your 2026 Texas Tobacco License
Object details About this object record Explore the Collections contains over a million catalogue records, and over half a million images