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But according to Hammond, Protection of free speech in the US is not unique. The UK has it, too, but also managed to implement plain packaging measures after tobacco companies (including British American Tobacco, Philip Morris International, Japan Tobacco International, and Imperial Brands) challenged the law, taking the case up to the UK High Court

Theres been plenty of scientific debate about whether vaping is safer than tobacco, and whether it may help some people stop smoking

Tverdal A, Bjartveit K

Still, some brands possess distinctive requirements and preferences

The goals of such labels are informing consumers about the risks of smoking, encouraging quitting among smokers, and preventing others from ever starting